FORGE/COMPARE/FORGE VS HOVER
vs.RESIDENTIAL EXTERIOR MEASUREMENT AND VISUALIZATION VS. COMMERCIAL INSTALL OPERATOR OS

Hover turns phone photos into a 3D exterior model.
Forge runs the commercial install operator's whole chest.

Hover built a genuinely sharp product: a homeowner or rep shoots a handful of phone photos and Hover returns a measured 3D model of the exterior — roof, siding, windows — with a visualizer that lets a residential customer see the finished facade before they sign. Forge is built for a different operator: the commercial installation contractor whose work runs on bid-build, certified payroll, change-orders, and submittals, where the measurement is one drawer in a much larger chest.

FORGE VS HOVER
The honest read. Not a takedown.
CLOSES WITH "WHEN NOT TO CHOOSE FORGE"
i.The capability read

Side by side. Honest about both.

01 · CAPABILITY
Photo-to-3D exterior model + homeowner visualizer
FORGE

Not the use case. Forge has no consumer-facing exterior-remodel visualizer; Hyperion captures geometry for line-item estimating, not facade renders for a homeowner to approve.

HOVER

Native and strong. Phone-photo capture to a measured 3D exterior model with a remodel visualizer is exactly what Hover was built for.

02 · CAPABILITY
In-field LiDAR ground-truth capture
FORGE

Yes. Hyperion — iPad/iPhone LiDAR. Walk the structure, capture geometry on site, line-item estimate in 60–90 seconds. Methodology and sample plan published at /proof/hyperion-accuracy.

HOVER

Photogrammetry from phone photos rather than depth-sensor capture. Measurement comes from imagery the user shoots, not an on-device LiDAR scan.

03 · CAPABILITY
Commercial flat / low-slope assemblies (TPO · EPDM · ballast)
FORGE

Native. Commercial re-roof and retrofit assemblies that match what commercial crews actually install.

HOVER

Built for residential exterior — roof, siding, windows. Commercial flat-roof assemblies are not the target use case.

04 · CAPABILITY
Certified payroll · prevailing wage · WH-347
FORGE

Treasury, native. Davis-Bacon rates per project, prevailing wage per worker per task, WH-347 ready to file. RMR ledger and change-orders in the same chest.

HOVER

Not in scope. Hover is a measurement and visualization product, not a payroll or compliance system.

05 · CAPABILITY
Commercial change-order workflow
FORGE

Field-initiated. Scan delta to change-order to customer signature from the truck; Treasury writes the financial side automatically and the PM sees it in the project log.

HOVER

Not in scope. Hover hands measurements off to whatever estimating or CRM tool the operator runs downstream.

06 · CAPABILITY
Submittals · as-builts · commissioning documents
FORGE

Documents drawer, native. Submittal packages, AHJ markup, RFIs, as-builts, commissioning — version-controlled and attached to the project record.

HOVER

Not in scope. Document control lives in a separate tool.

07 · CAPABILITY
Embedded field comms (dialer · SMS · recording · AI summaries)
FORGE

Native. Dialer, compliant SMS, call recording, AI summaries — federated with the project, CRM, and payroll.

HOVER

Not in scope. Operators use a separate phone and messaging stack.

08 · CAPABILITY
Architecture and pricing posture
FORGE

AI-native; one architecture where modules share state, not integrations. Public list: Forge Core $499/mo flat (unlimited users, no per-seat) plus a la carte modules, packaged as Starter $299, the Working Stack about $900, and Full Platform about $1,999. Charter is the founder program by application: $27,000 prepaid for 36 months (~$750/mo equivalent), locked forever, ten seats.

HOVER

Focused single-purpose measurement product, priced per report or per subscription. A best-of-breed input to an operator's stack, not the stack itself.

ii.Where Hover is the right call

Where Hover is the right call.

  • 01.
    Residential exterior contractors — siding, windows, gutters, residential roofing — who need fast, accessible measurements without a depth-sensor device on site.
  • 02.
    Operators who want a homeowner-facing visualizer: letting a residential customer see the finished facade before signing is a real close-rate lever, and Hover does it well.
  • 03.
    Reps capturing properties they can photograph but not always physically walk — a homeowner or canvasser can shoot the photos from the curb.
  • 04.
    Operators whose measurement need is satisfied by a single best-of-breed report feeding an estimating or CRM tool they already like, with no appetite to consolidate the rest of the stack.
  • 05.
    Residential teams whose exterior geometry is simple enough that photogrammetry from phone photos captures it accurately.
iii.Where Forge is built differently

Where Forge is built differently.

  • 01.
    In-field LiDAR ground-truth (Hyperion) — depth-sensor capture on the iPad/iPhone, walked on site, feeding a line-item estimate rather than a facade render. Forge publishes its accuracy methodology and sample plan at /proof/hyperion-accuracy; it graduates to a measured benchmark after independent third-party verification.
  • 02.
    Commercial install work — bid-build, change-orders, submittals, and certified payroll on Davis-Bacon and prevailing-wage projects. The measurement is one drawer; the rest of the chest is the point.
  • 03.
    Treasury — certified payroll, prevailing wage, WH-347, change-orders, and the RMR ledger live natively in the same system as the estimate.
  • 04.
    Federation — estimating, scheduling, CRM, documents, payroll, field comms, and Hyperion share one architecture and one state, not a nightly integration job between separate products.
  • 05.
    AI-native foundation — the platform was built in the AI era, not retrofitted with features bolted onto a pre-AI core.
  • 06.
    Charter — the founder program by application: $27,000 prepaid for 36 months (~$750/mo equivalent), locked forever, ten seats, where the operator helps prove the platform.
iv.When not to choose Forge

The honest line.

If the work is residential exterior — siding, windows, residential roofing — and the need is a fast, accessible measurement with a homeowner-facing visualizer fed into an existing estimating tool, Hover is the right call and a sharper fit than a full operator OS. Charter is built for the commercial installation contractor running bid-build, certified payroll, change-orders, and submittals who wants the measurement, the money, and the project record on one chest.

THE SPINE — RETURN

A measurement is one drawer in the chest. Forge is built for the rest of the work.

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